Rethinking denim. Reinventing fashion.
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KSENIASCHNAIDER presents a collaboration with Barbour, the legendary British workwear brand that “embodies the spirit of the British countryside since 1894".
Collaboration continues KSENIASCHNAIDER’s upcycling approach — reworking archival garments to give them a new form while preserving their authenticity.
THINK INSIDE THE BOX COLLECTION
For FW25 KSENIASCHNAIDER does the unthinkable: instead of breaking out of the box, we bring the box into reality. In the digital world, clothes often become boxy, cubic, low-poly due to technical limitations—think Roblox, blocky avatars, and pixelated aesthetics.
Typically, fashion adapts to these constraints when entering virtual spaces. This time, we reversed the process, extracting the digital aesthetic and making it physical.
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